Buck Martinez

Buck Martinez J.L. “Buck” Martinez is the President of IMPACT Character and Leadership Consulting (IMPACT), a company dedicated to inspiring and developing men and women to achieve their highest potential. Through IMPACT, Mr. Martinez focuses on developing the character and leadership of the people and organizations he works with. Mr. Martinez is passionate about working with organizations to enable positive results. He serves as life coach and executive coach to individuals in many different roles from corporate executives to coaches and professional athletes. Some of his clients include, FPL, Advanced Roofing, Hypower, Garcia Development, Athletic Coaches at all levels, Moss Construction, Keiser University, Bolay, St. Thomas University and others.

Throughout his thirty plus years as an executive in the energy industry, Mr. Martinez helped mentor numerous employees and served on multiple boards throughout the state. He also serves as President of the Board and Co-Founder of a not for profit organization, Student ACES, dedicated to inspiring high school student athletes to be men and women of honor, character and integrity. Buck is passionate about investing in our youth and works countless hours serving in the capacity of teacher, mentor and coach. Since he co-founded Student ACES with his daughter, Krissy Webb. Buck has trained over 50,000 student athletes throughout Florida.

Mr. Martinez retired from Florida Power & Light Company (FPL) in 2016,  one of the nation’s leading electric utilities, where he worked for 35 years. At FPL, Mr. Martinez was responsible for identifying and originating clean energy opportunities in the state to promote visibility, commitment, and economic development.

Mr. Martinez holds a Bachelor of Arts degree from St. Thomas University and a Masters in Business Administration from Nova Southeast. In addition, he is a graduate of the Boston University Leadership Program, the Harvard University Program on Negotiation, and the Lifeworks Leadership Program.

Mr. Martinez also served on advisory  boards throughout the state, most notably The Florida Energy Systems Consortium, The St. Thomas University President’s Advisory Board and The Keiser University Advisory Board. He was inducted into the St. Thomas University Athletic Hall of Fame.

Mr. Martinez has authored 7 books, “Building Blocks of Leadership for Young Adults,”  “The Captain’s Leadership Playbook,” “Straight Talk” , “Man Up”, Leading a Life of Honor, “Seven Steps for Success”,  “Your Winning Formula, Discovering the Champion Within You and his most recent, “Inspiring Champions”. Buck served as an adjunct professor at Keiser University and is a frequent speaker at conferences, schools and leadership forums. He and his wife, Silvia, their three children and four grandchildren live in Palm Beach Gardens, Florida.